Facebook has 2.6 billion monthly active users and According to a survey, 65% of Facebook users log on daily. With such an extensive audience, marketers need to be intelligent in terms of how they increase their audience and business on Facebook. Facebook ads can help you to brainstorm with great ideas to increase your customers.
1.How to create a great Facebook ads
1. Choose a perfect image to represent your banner: The image banner is the first impression your business will obtain from your audience. It will be either love at first sight or a sorry attempt.
2. Update your ad: Many firms make the mistake of using the identical ad copy over and over again, viewers get tired of it.
3. Use all the features: Instead of using just a picture, use videos and creative carousel to gain more attention. A great story helps people relate them with their context. Using videos and carousel will help you to narrate a story with your ads.
2.How to gain more reach
1. Target a specific audience: Dedicate time to understand your audience and then use your resource to go after the particular viewers that are most likely to be interested in your products.
2. Use contests and quizzes for higher engagement: Running a contest with an attractive purpose is one of the best ways to drive ad engagement.
3. Target to potential customers: You may have collected some interested customers who signed up for your newsletter or email. You can use them by just uploading the list of emails right into Facebook and then show your ads to that particular group of audience.
If you properly use all the available features facebook provide and if your content is liked by your customer, Facebook Advertising might become your fastest-growing marketing channel Before you know about it.
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